Not all publicity is good publicity, and you could be doing more damage to your brand than good. Saads Abrahams from media update is sharing three publicity mistakes that could be hurting your brand — and how you can fix them!

5FM has announced that after tons of entries and a flurry of social media interaction flooded 5FM's gates, the finalists have been announced for the 2025 edition of The 5FM War Cry Championship, in partnership with Standard Bank.

When it comes to influencer marketing, numbers are often seen as everything. This is kind of logically reasonable: Every brand expects measurable results from the partnerships, says the team at Famesters. 

The use of AI in business marketing has become fully entrenched, with rapid adoption continuing at an exponential rate. Statistics from 2025, by marketing agency Amra and Elma, reveal that 88% of marketers report using AI as part of daily operations, and 92% of businesses plan to invest in Gen AI over the next three years, says Ben Swartz, CEO of CBR Marketing.   

Good Hope FM, in partnership with Community Chest, has called on Capetonians to join in and save lives by rallying behind its long-standing winter CSI campaign, 'Keep Cape Town Warm — #GoodHopeFMKCTW25'. The campaign was launched during a live broadcast of S3 Expresso. 

Steenberg Wine Estate has unveiled a new look for its flagship wines, marking an evolution in its visual identity. The new labels debut on the recently released Steenberg Black Swan Sauvignon Blanc 2024 and Steenberg Catharina 2021, reinforcing the estate's commitment to quality, craftsmanship and authenticity.

OMO has entered the world of sport with a new movement, aligning with SA Olympian Caster Semenya and South African Rugby (SA Rugby) to champion resilience, perseverance and the belief that every challenge — every "stain" — is an opportunity to grow.

BooYaa Golf has launched its first official advertisement. To commemorate this milestone, BooYaa has collaborated with Brits Film Productions. A portion of the advertisement was filmed in Gauteng's premier Virtual LED Volume Studio.

Kia, in partnership with Innocean Berlin, has launched 'Soundscapes' — an experiment in which the car's AI system translates the topography of landscapes into music, opening new ways to experience the world.

Cape Town Tourism has announced the first Cape Town Easter Treasure Hunt in partnership with Hint Hunt Cape Town. From Monday, 14 to Thursday, 17 April, Cape Town Tourism invites all locals to compete in the hunt.