The first awards ceremony recognised work across Student Awards, B2B Creativity, Out of Home, Print Communications, Social Impact Campaign, Design, Service Design, Digital and Young Creatives, bringing agencies, brands and the creative community together to celebrate the ideas and craft behind this year's winning work, says the awards.
Among the evening's highlights was Saatchi & Saatchi Middle East, which received Gold in Out of Home — Transit & Air for 'Let It Fly', created for Saudia Airlines. The agency also received Craft Gold for the campaign in Out of Home Crafts — Art Direction. LePub Johannesburg received Gold for 'Bar de Change' for Heineken Beverages in Out of Home — Ambient.
A Grand Prix was awarded to Joe Public for 'Period Paper' for Independent Media, in Print — Tactical Use of Print. The work also received Craft Gold in Print Crafts — Art Direction, adds the awards.
The evening also recognised Sebastian Dupper, Mid Art Director at LePub Johannesburg, who received Gold in Young Creatives.
A total of 144 awards were presented on the first night, including campaign awards and craft recognitions, concludes the awards.
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*Image courtesy of contributor